Description
: Dear Respected Jury,
I want to take this opportunity to introduce our unique offer to Bangladesh– Digital Health Experience Center from Farmzila Foods Limited.
My name is Mohammed Khairul Islam Chowdhury Managing Director and CEO of Farmzila Foods Ltd.I am a Bangladeshi/ British citizen. I’m excited to get in touch with you and let you know about our new business model about digital health experience center which focuses on Health, wellness and nutrition and I would be grateful if you please evaluate my idea as part of Covid-19 Call for nation Startup Programs Initiative.
We are passing a very intense time in history right now throughout the world. We are looking for solutions but we hardly have any time to look for the basic root cause of any epidemic and now pandemic.
According to the John Hopkins University this covid-19 has killed more than 216989 throughout the world.
In Bangladesh 2.5 lakh die every year by cardiac arrest including younger age and 1.5 lakh die every year with cancer. With Stroke 1.28 lakh and diabetic 40 thousand. 3 out of 4 people in Bangladesh run the risk of developing cardiac diseases. Also every hours 5 people die with dysfunctional kidney disorder and so on. (Source: WHO, The Independent, New Age Bangladesh, Dhaka Tribune and Bangladesh Protidin)
In Bangladesh more than 50% of people take gastric tablets for Gastric issue, 16% people have Constipation, Diabetic and thyroids are neck to neck now and so on.
The world’s 3.2 billion workers are increasingly unwell and Bangladesh is currently placed in top tenth position (7.1 million) among countries with highest number of diabetes adults in the world, 67% of total health expenditure met by OOP (out of pocket expense) by consumers. We are working towards reducing and there by eradicating the diabetes, cardiac and other health alignments.
Our mission is to unleash the biggest healthcare opportunity in Bangladesh by providing integrated Digital health, wellness and nutrition experience at ground level which aims at fuelling health and happiness in the most effective & positive way thereby improving the happiness index of Bangladesh by 75 points in the next 5 years and to help in achieving United Nations Sustainable Development (UNDP) goal number 3.
Whatever we eat it’s converting to glucose and from glucose we get the energy to run our body. We get it from four basic elements 1.Carbohydrate 2.Fibre 3.protien 4.Healthy fat. In reality we are getting overdose protein and overdose carbohydrate every day which is converting excessive sugar in our body, the missing link is healthy fat and fiber .If you check the Atta/flour from local market for any brand, you get less than 1% fiber. Some very popular brand even you get nothing. It is one of the root cause for weaker immunity and all kind of epidemic disease.
Our Aim is not only managing the disease but also to cure the disease, make stronger immunity. we’ll treat our client by REACTIVE>PRO-ACTIVE>PREDICTIVE>PERSONALISED way. Connecting the dot between Nutrition, health and wellness. Using the basic simple methods and working along with world renewed scientist, Doctor, Nutritionist and dietitian who already has proven methods to solving the health related issue permanently using right protocol very affordable way. No one working at the moment in this integrated model around the world.
We are working with our scientist with 10 Different type of Ancient Grain, which are proven to save us from all kind of epidemic disease and strong immunity but also help our climates because it will take 10% of water consumptions compare to wheat and also without using any kind of pesticides, herbicide and fertilizer.
Our revenue model will be A. Consulting B. lab test C. Digital health care equipment’s sale D. Health shop E. Recreation at Experience Centre (Live fresh Salad bar, various Organic healthy green tea, Virtual reality activity etc. ( Please see details in our presentation)
Creating the value in people life is my core object. I strongly believe with this
methodology we can change people thinking perception add with real value to solving our society lots of health issue and provide enough knowledge of nutrition and wellbeing with very affordable way.
In my team I have experienced Health Coach, Nutritionist, Dietitian, Scientist , Doctors and great Advisors who has excellent track record and one of my team member Shaik Umar Madani who is presently working for Tata as a Global IT Lead – Web & Digital System. He is committed to leave the job if I successfully win the project.
Thank you very much for this opportunity.
